{"id":9397,"date":"2017-05-01T17:38:50","date_gmt":"2017-05-01T04:38:50","guid":{"rendered":"https:\/\/pureseo.wpengine.com\/?p=9397"},"modified":"2020-01-10T14:36:49","modified_gmt":"2020-01-10T01:36:49","slug":"create-offers-no-one-can-refuse","status":"publish","type":"post","link":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse","title":{"rendered":"How to Create Offers No One Can Refuse"},"content":{"rendered":"\n

As marketers we want to create offers our readers can\u2019t get enough of. While social proof such as testimonials can do the trick, inducing a sense of belonging can be a game changer.<\/p>\n\n\n\n

Human love being a part of a community and we always want to be a part of something bigger. Thus, we like copying each other. From a marketing perspective, this means that by highlighting the fact that several other people have previously participated in an offer, more people will be willing to give it a try.<\/p>\n\n\n\n

So now check out our top 3 ways of creating offers that convert.<\/p>\n\n\n\n
\n\n\n\n

Creating a sense of urgency through scarcity<\/h2>\n\n\n\n

We all know the law of demand and supply governs prices of almost everything in our economy. Remember the time when avocado prices went shooting up (and your temptation to eat avocados doubled)? Well that was planned! The shortage was artificially created to increase the demand and eventually the prices too.<\/p>\n\n\n\n

The same concept can be applied to creating offers no one can refuse. By creating offers that are limited in time and quantity, a sense of urgency is generated which incites people to grab the offer while they can.<\/p>\n\n\n\n

Instead of only reducing the time taken by potential customers to buy, this tactic can completely remove that consideration stage as people jump to grab the offer. If it\u2019s an online business we\u2019re talking about, the scarcity strategy with a discount can be a MAJOR bonus!<\/p>\n\n\n\n
\n\n\n\n

Use a catchy title<\/h3>\n\n\n\n

I can\u2019t emphasize enough the need to have a catchy title! After all, a title is the first thing we notice in a piece of content. No matter how good the content is, if the title does not convey the value the content can add, chances are no one will read it.<\/p>\n\n\n\n

It\u2019s a lot like preparing your CV and never sending it out to prospective employers. You have all the right skills but they don\u2019t know you exist. So get a catchy and brief introduction to get the attention of your readers and put it out there!<\/p>\n\n\n\n

\"pokemon<\/a><\/figure>\n\n\n\n
\n\n\n\n

Switch from Active to Reactive<\/h3>\n\n\n\n

Your content may be exceptional, but the more relevant it is to current affairs, the more likely it is that your readers will be engaged. No, we\u2019re not saying use examples completely off the beat.<\/p>\n\n\n\n

However, if you can think of innovative ways of connecting the latest \u2018hot topics\u2019 to your content it can spread like fire! Forbes reported how several small businesses drove insane amount of sales during the Pokemon GO social media storm by discussing everything related to Pokemon GO, such as advertising the Pokemons near them.<\/p>\n\n\n\n

Now your job is to find the Pokemon GO (not literally!) which will drive your content to success. Instead of simply being active with creating content, become responsive to the current happenings. The success of your content is proportional to how relevant your content may turn out to be.<\/p>\n\n\n\n

Ankits Top Tip Tuesday explains this ‘content with context’ theme further here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

As marketers we want to create offers our readers can\u2019t get enough of. While social proof such as testimonials can…<\/p>\n","protected":false},"author":5,"featured_media":17080,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[2,611],"tags":[],"ai":[],"class_list":["post-9397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-lead-generation-blog","entry"],"acf":[],"yoast_head":"\nHow to Create Offers No One Can Refuse - Pure SEO<\/title>\n<meta name=\"description\" content=\"Find out how to create offers that no one can resist with these simple strategies. Learn more from our blog about lead generation and content marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Create Offers No One Can Refuse\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse\" \/>\n<meta property=\"og:site_name\" content=\"Pure SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pureseo\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-01T04:38:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-01-10T01:36:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"847\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rachel Matela\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Pure_SEO\" \/>\n<meta name=\"twitter:site\" content=\"@Pure_SEO\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rachel Matela\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse\"},\"author\":{\"name\":\"Rachel Matela\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#\\\/schema\\\/person\\\/40ffd5802dfe4fa794ef23f927955d4f\"},\"headline\":\"How to Create Offers No One Can Refuse\",\"datePublished\":\"2017-05-01T04:38:50+00:00\",\"dateModified\":\"2020-01-10T01:36:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse\"},\"wordCount\":516,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/dog-1020790_1280.jpg\",\"articleSection\":[\"Blog\",\"Lead Generation\"],\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#respond\"]}],\"copyrightYear\":\"2017\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse\",\"url\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse\",\"name\":\"How to Create Offers No One Can Refuse - Pure SEO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/dog-1020790_1280.jpg\",\"datePublished\":\"2017-05-01T04:38:50+00:00\",\"dateModified\":\"2020-01-10T01:36:49+00:00\",\"description\":\"Find out how to create offers that no one can resist with these simple strategies. Learn more from our blog about lead generation and content marketing.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#primaryimage\",\"url\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/dog-1020790_1280.jpg\",\"contentUrl\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2017\\\/05\\\/dog-1020790_1280.jpg\",\"width\":1280,\"height\":847,\"caption\":\"photo of dog licking lips\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Digital Marketing Agency\",\"item\":\"https:\\\/\\\/pureseo.com\\\/au\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog-au\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How to Create Offers No One Can Refuse\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#website\",\"url\":\"https:\\\/\\\/pureseo.com\\\/au\",\"name\":\"Pure SEO\",\"description\":\"Digital Marketing Agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/pureseo.com\\\/au?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"},{\"@type\":[\"Organization\",\"Place\"],\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#organization\",\"name\":\"Pure SEO\",\"url\":\"https:\\\/\\\/pureseo.com\\\/au\",\"logo\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#local-main-organization-logo\"},\"image\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#local-main-organization-logo\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pureseo\",\"https:\\\/\\\/x.com\\\/Pure_SEO\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/pureseo\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCinrMPUg7xZncotAkegPvEA\"],\"address\":{\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#local-main-place-address\"},\"telephone\":[],\"openingHoursSpecification\":[{\"@type\":\"OpeningHoursSpecification\",\"dayOfWeek\":[\"Monday\",\"Tuesday\",\"Wednesday\",\"Thursday\",\"Friday\",\"Saturday\",\"Sunday\"],\"opens\":\"09:00\",\"closes\":\"17:00\"}]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au#\\\/schema\\\/person\\\/40ffd5802dfe4fa794ef23f927955d4f\",\"name\":\"Rachel Matela\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g\",\"caption\":\"Rachel Matela\"},\"description\":\"Rachel is a Filipino Kiwi with a passion for the arts. Having graduated with an Arts Degree in English from UoA, she found writing work at PureSEO as a Junior Copywriter and quickly moved on to the role of Editor. In her spare time, she reads Austen and teaches dance classes in the weekend.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/rachel-jean-matela-7a7a867b\\\/\"],\"url\":\"https:\\\/\\\/pureseo.com\\\/au\\\/author\\\/rachel\"},{\"@type\":\"PostalAddress\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#local-main-place-address\",\"streetAddress\":\"35 Kawana Street, Northcote\",\"addressLocality\":\"Auckland\",\"postalCode\":\"0627\",\"addressRegion\":\"Auckland\",\"addressCountry\":\"NZ\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/pureseo.com\\\/au\\\/blog\\\/create-offers-no-one-can-refuse#local-main-organization-logo\",\"url\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/Digital-Marketing-Company-NZ-Pure-SEO.png\",\"contentUrl\":\"https:\\\/\\\/pureseo.com\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/Digital-Marketing-Company-NZ-Pure-SEO.png\",\"width\":4159,\"height\":2055,\"caption\":\"Pure SEO\"}]}<\/script>\n<meta name=\"geo.placename\" content=\"Auckland\" \/>\n<meta name=\"geo.region\" content=\"New Zealand\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Create Offers No One Can Refuse - Pure SEO","description":"Find out how to create offers that no one can resist with these simple strategies. Learn more from our blog about lead generation and content marketing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"How to Create Offers No One Can Refuse","og_url":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse","og_site_name":"Pure SEO","article_publisher":"https:\/\/www.facebook.com\/pureseo","article_published_time":"2017-05-01T04:38:50+00:00","article_modified_time":"2020-01-10T01:36:49+00:00","og_image":[{"width":1280,"height":847,"url":"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg","type":"image\/jpeg"}],"author":"Rachel Matela","twitter_card":"summary_large_image","twitter_creator":"@Pure_SEO","twitter_site":"@Pure_SEO","twitter_misc":{"Written by":"Rachel Matela","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#article","isPartOf":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse"},"author":{"name":"Rachel Matela","@id":"https:\/\/pureseo.com\/au#\/schema\/person\/40ffd5802dfe4fa794ef23f927955d4f"},"headline":"How to Create Offers No One Can Refuse","datePublished":"2017-05-01T04:38:50+00:00","dateModified":"2020-01-10T01:36:49+00:00","mainEntityOfPage":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse"},"wordCount":516,"commentCount":0,"publisher":{"@id":"https:\/\/pureseo.com\/au#organization"},"image":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#primaryimage"},"thumbnailUrl":"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg","articleSection":["Blog","Lead Generation"],"inLanguage":"en-AU","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#respond"]}],"copyrightYear":"2017","copyrightHolder":{"@id":"https:\/\/pureseo.com\/#organization"}},{"@type":"WebPage","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse","url":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse","name":"How to Create Offers No One Can Refuse - Pure SEO","isPartOf":{"@id":"https:\/\/pureseo.com\/au#website"},"primaryImageOfPage":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#primaryimage"},"image":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#primaryimage"},"thumbnailUrl":"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg","datePublished":"2017-05-01T04:38:50+00:00","dateModified":"2020-01-10T01:36:49+00:00","description":"Find out how to create offers that no one can resist with these simple strategies. Learn more from our blog about lead generation and content marketing.","breadcrumb":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse"]}]},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#primaryimage","url":"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg","contentUrl":"https:\/\/pureseo.com\/wp-content\/uploads\/2017\/05\/dog-1020790_1280.jpg","width":1280,"height":847,"caption":"photo of dog licking lips"},{"@type":"BreadcrumbList","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Digital Marketing Agency","item":"https:\/\/pureseo.com\/au"},{"@type":"ListItem","position":2,"name":"Blog","item":"https:\/\/pureseo.com\/au\/blog-au"},{"@type":"ListItem","position":3,"name":"How to Create Offers No One Can Refuse"}]},{"@type":"WebSite","@id":"https:\/\/pureseo.com\/au#website","url":"https:\/\/pureseo.com\/au","name":"Pure SEO","description":"Digital Marketing Agency","publisher":{"@id":"https:\/\/pureseo.com\/au#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/pureseo.com\/au?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"},{"@type":["Organization","Place"],"@id":"https:\/\/pureseo.com\/au#organization","name":"Pure SEO","url":"https:\/\/pureseo.com\/au","logo":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#local-main-organization-logo"},"image":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#local-main-organization-logo"},"sameAs":["https:\/\/www.facebook.com\/pureseo","https:\/\/x.com\/Pure_SEO","https:\/\/www.linkedin.com\/company\/pureseo\/","https:\/\/www.youtube.com\/channel\/UCinrMPUg7xZncotAkegPvEA"],"address":{"@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#local-main-place-address"},"telephone":[],"openingHoursSpecification":[{"@type":"OpeningHoursSpecification","dayOfWeek":["Monday","Tuesday","Wednesday","Thursday","Friday","Saturday","Sunday"],"opens":"09:00","closes":"17:00"}]},{"@type":"Person","@id":"https:\/\/pureseo.com\/au#\/schema\/person\/40ffd5802dfe4fa794ef23f927955d4f","name":"Rachel Matela","image":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/secure.gravatar.com\/avatar\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8dc45c4f972dea75c9c16411c476d54b07473451aaf939f80a95263992842409?s=96&d=mm&r=g","caption":"Rachel Matela"},"description":"Rachel is a Filipino Kiwi with a passion for the arts. Having graduated with an Arts Degree in English from UoA, she found writing work at PureSEO as a Junior Copywriter and quickly moved on to the role of Editor. In her spare time, she reads Austen and teaches dance classes in the weekend.","sameAs":["https:\/\/www.linkedin.com\/in\/rachel-jean-matela-7a7a867b\/"],"url":"https:\/\/pureseo.com\/au\/author\/rachel"},{"@type":"PostalAddress","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#local-main-place-address","streetAddress":"35 Kawana Street, Northcote","addressLocality":"Auckland","postalCode":"0627","addressRegion":"Auckland","addressCountry":"NZ"},{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/pureseo.com\/au\/blog\/create-offers-no-one-can-refuse#local-main-organization-logo","url":"https:\/\/pureseo.com\/wp-content\/uploads\/2019\/08\/Digital-Marketing-Company-NZ-Pure-SEO.png","contentUrl":"https:\/\/pureseo.com\/wp-content\/uploads\/2019\/08\/Digital-Marketing-Company-NZ-Pure-SEO.png","width":4159,"height":2055,"caption":"Pure SEO"}]},"geo.placename":"Auckland","geo.region":"New Zealand"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/posts\/9397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/comments?post=9397"}],"version-history":[{"count":0,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/posts\/9397\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/media\/17080"}],"wp:attachment":[{"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/media?parent=9397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/categories?post=9397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/tags?post=9397"},{"taxonomy":"ai","embeddable":true,"href":"https:\/\/pureseo.com\/au\/wp-json\/wp\/v2\/ai?post=9397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}