{"id":9121,"date":"2017-03-28T14:28:03","date_gmt":"2017-03-28T01:28:03","guid":{"rendered":"https:\/\/pureseo.wpengine.com\/?p=9121"},"modified":"2019-08-09T16:03:03","modified_gmt":"2019-08-09T04:03:03","slug":"top-tip-tuesday-use-keywords-improve-seo","status":"publish","type":"post","link":"https:\/\/pureseo.com\/nz\/blog\/seo\/top-tip-tuesday-use-keywords-improve-seo","title":{"rendered":"Top Tip Tuesday \u2013 How to Use Keywords to Improve SEO"},"content":{"rendered":"\n<p>Keywords are essential to SEO. They tell people and Google what your business is all about. Just like food seasoning you need to be <a href=\"http:\/\/gravatar.com\/buyphentermine375mgonline\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">cheap phentermine<\/a> careful with how much and how little you use because it changes the way people experience your content. Laura explains more in the video below.<\/p>\n\n\n\n<p>What are some best practices for keyword optimisation?<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Aim for a keyword density of approximately 2 to 3 percent on your page, although this is a guideline only.<\/li><li>Don\u2019t get hung up on exact match keywords; Google is smart enough to recognise that \u201cSEO Auckland\u201d, \u201cAuckland SEO\u201d and \u201cSEO services in Auckland\u201d are all essentially the same thing.<\/li><li>Mimic the language that your buyer personas or target audiences use.<\/li><li>Select keywords that have high search volume but relatively low competition (these are usually mid-tail keywords).<\/li><li>Write naturally \u2013 don\u2019t keyword stuff!<\/li><\/ul>\n\n\n\n<p>We\u2019ll be back with more expert SEO tips in our Top Tip Tuesday series next week!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Keywords are essential to SEO. They tell people and Google what your business is all about. Just like food seasoning&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[2,3],"tags":[],"ai":[],"class_list":["post-9121","post","type-post","status-publish","format-standard","hentry","category-blog","category-seo","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Top Tip Tuesday \u2013 How to Use Keywords to Improve SEO - Pure SEO<\/title>\n<meta name=\"description\" content=\"How are keywords like food seasoning? 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