{"id":58177,"date":"2020-08-03T15:25:25","date_gmt":"2020-08-03T03:25:25","guid":{"rendered":"https:\/\/pureseotest.wpengine.com\/seo\/seo-training\/seo-cro-need-to-know-with-the-marketing-association"},"modified":"2022-01-03T21:02:56","modified_gmt":"2022-01-03T08:02:56","slug":"seo-cro-course-marketing-association","status":"publish","type":"page","link":"https:\/\/pureseo.com\/sg\/seo\/seo-training\/seo-cro-course-marketing-association","title":{"rendered":"SEO &#038; CRO &#8211; Need to Know with the Marketing Association"},"content":{"rendered":"<p>Pure SEO conducts the SEO component of this course with the Marketing Association.<\/p>\r\n<p>You will work in groups to analyse, discuss and present ideas around search, content and link acquisition. You will need a laptop and ideally a Google Ads log-in (one per table).<\/p>\r\n<h2>Who should attend?<\/h2>\r\n<ul>\r\n<li>Anyone who wants take-home value from an SEO course run by industry leaders.<\/li>\r\n<li>Someone that wants to understand what their agency is doing for them and to check that everything is properly covered.<\/li>\r\n<\/ul>\r\n\r\n<p>&nbsp;<\/p>\r\n\r\n<h2>SEO &#8211; Course Overview<\/h2>\r\n<ul>\r\n<li>An overview about SEO<\/li>\r\n<li>The anatomy of a web page. What elements are most important for SEO &amp; CRO<\/li>\r\n<li>Keyword Research<\/li>\r\n<li>Mobile Search<\/li>\r\n<li>Off-page SEO &#8211; an intro to linkbuilding techniques<\/li>\r\n<li>The latest developments in the industry<\/li>\r\n<li>Real data &amp; statistics<\/li>\r\n<li>The future of search &#8211; voice optimisation, artificial intelligence, and more.<\/li>\r\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Pure SEO conducts the SEO component of this course with the Marketing Association. You will work in groups to analyse,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":214743,"parent":58169,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-service-single.php","meta":{"inline_featured_image":false,"ep_exclude_from_search":false,"footnotes":""},"class_list":["post-58177","page","type-page","status-publish","has-post-thumbnail","hentry","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>SEO &amp; CRO - Need to Know with the Marketing Association - Pure SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO &amp; CRO - Need to Know with the Marketing Association\" \/>\n<meta property=\"og:description\" content=\"Pure SEO conducts the SEO component of this course with the Marketing Association. 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