Performing in the Digital Space: Insights from BBT Digital
We all know that the online world and digital growth is huge, but in an age where it’s never...
Articles by Rachel Matela
Rachel is a Filipino Kiwi with a passion for the arts. Having graduated with an Arts Degree in English from UoA, she found writing work at PureSEO as a Junior Copywriter and quickly moved on to the role of Editor. In her spare time, she reads Austen and teaches dance classes in the weekend.
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Optimize Your Landing Page for More Conversions
When you’ve got your mates over, don’t you want them to stay a while? Think of your site’s visitors... -
Top Tip Tuesday: Getting to the Top of Google Search Results
There is a lot of misunderstanding out there about SEO. All businesses naturally want their websites to rank #1... -
Pure SEO Interviews: John Maloyd and James Kemp
Pure SEO is fortunate to have many connections in digital marketing who are doing interesting and innovative things. We... -
A Meeting of Great Minds: The Common
We here at Pure SEO are all about innovation and looking at how we can do things differently. We... -
Top Tip Tuesday – Better Targeting of Your AdWords Campaign
Having a successful AdWords campaign is all about targeting. In today's Top Tip Tuesday video, Nathan explains how Google AdWords allows you to target searchers based on a variety of factors, including the device they use to access the... -
How to Build the Perfect Mobile Landing Page
If desktop landing pages are like a job interview (plenty of time and space to explain what you’re all... -
Maximize Conversions With Smart Bidding
Google AdWords has come up with a new Smart Bidding strategy called Maximize Conversions. Designed to help you make... -
Top Tip Tuesday – Considerations When Link Building
Broadly, SEO can be broken up into on-page and off-page strategies. On-page SEO refers to things like content relevancy and... -
SEO For Service-Based Companies
Service-based businesses – such as plumbers, cleaners and electricians – often struggle to achieve visibility in what can be... -
Landing Page Trends In 2017
Your landing page is a user’s first impression of your website, and first impressions are often last impressions. Keep... -
Introduction to Google’s Advertising Policies
Internet censorship is a controversial topic. Some people argue that information on the Internet should be freely accessible and... -
Top Tip Tuesday – Is Your Website Designed For Your Target Market?
The possibilities with web design are virtually limitless. It can be tempting when designing a new website to incorporate... -
Tools to Measure Landing Page Optimisation
So you’ve created a landing page that’s beautifully designed and researched thoroughly. Time to sit back and watch the... -
When Should I Use A Landing Page On My Website?
Think about your website. You’ve likely designed it to be beautifully centred around your homepage as the start of...
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