Fancy yourself a Google Ads wiz? Then we’re looking for you. Learn more about the responsibilities of a Google Ads Specialist [Intermediate] here at Pure SEO!
Overall Responsibility
Google Ads, Google Shopping, SEM and Reporting.
Key Areas of Responsibility
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- Execute and support paid search campaigns, including but not limited to account setup, strategy development, organization and management.
- Campaign setup: keyword development, ad copy creation and testing, account setup, bid and budget management.
- Responsible for all basic tactical execution and campaign audits.
- Analyse paid channel performance alongside website or related online platform data to identify key trends and recommend optimizations.
- Monitor client delivery and primary KPI’s.
- Analyse and optimize campaigns towards ROI, margin and performance objectives.
- Track and effectively communicate insights and learnings based on campaign performance through monthly reports.
- Stay current with SEM and PPC industry trends and developments.
- Communicate with Account Managers and provide account updates.
Apply today and join our team!
