Blog
Stay up to date with the latest digital marketing news and opinion from our team.
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Google Rolls Out New AdWords Interface To More Advertisers
Back in March of 2016, Google announced that it was beginning a major AdWords redesign process to give the ageing... -
Top Tip Tuesday – Avoid Link Farms & Fake Websites
Link building is essential for SEO. Links act like votes of confidence – when someone links to your site from... -
How to Create Offers No One Can Refuse
As marketers we want to create offers our readers can’t get enough of. While social proof such as testimonials can... -
Meet AutoDraw – Your Personal Artificial Intelligence Artist
Now you can draw like a pro with AutoDraw! Google’s Artificial Intelligence team developed Autodraw to make drawing faster and... -
Top Tip Tuesday – Avoid Duplicate Content & Keyword Stuffing
Writing good quality content is an important component of your SEO strategy. It has many benefits, including ensuring visitors have... -
Is Google Hire & Your Boss Spying On You?
Last week the news world was a buzz with many newspaper articles reporting that Google would allow prospective employers to... -
Seven Mistakes You Might be Making with Your Web Copy
Put down that pencil! Fingers off that keyboard! Stop slaving over your web copy until you’ve read these seven mistakes... -
Top Tip Tuesday – Using Rich Snippets for SEO
What are rich snippets and how can you leverage them for SEO? Being noticed is the first step to winning... -
Top Tip Tuesday – Context Not Content
With ever increasing content being pumped out every day, ensuring that your content is relevant... -
Top Three Ground Rules for Lead Generation
Want more leads without spending insane amounts of money? Make the most of your budget by following some easy, basic... -
Top Tip Tuesday – Understanding Your Target Audience
Understanding your target audience is perhaps the most crucial aspect of succeeding on the web. All companies naturally want to... -
Join Pure SEO for Google Partners Connect in May
NB: This event has already been held. This May, New Zealand’s leading and most awarded SEO agency, Pure SEO, will... -
Storm Clouds Over Google Reach America
Over the past two weeks, multiple companies in Europe have pulled their advertising from YouTube. The advertising boycott of YouTube... -
Top Tip Tuesday – How to Use Keywords to Improve SEO
Keywords are essential to SEO. They tell people and Google what your business is all about. Just like food seasoning... -
Conquer Calls-to-Action with these Easy Strategies
A Call-to-Action (or CTA) is a method of encouraging your website visitors to undertake a specific action. There are a...
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