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SEO News & Blog Articles

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    Blog SEO

    What is Black Hat SEO?

    • September 23, 2022
    • Author: Cheryl TanCheryl Tan
    Search engine algorithms provide searchers with the best results for their queries. The higher up a website is on the search results, the more likely they are accessed by curious users, which can boost its credibility massively. Websites use search...
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    Blog Local SEO SEO

    10 SEO Tips for Small Businesses

    • September 23, 2022
    • Author: Cheryl TanCheryl Tan
    Size doesn’t always matter, but it can be crucial when considering marketing tactics. Many small businesses do not have a general marketing budget and often cannot afford to spend too much money working on their search engine rankings compared to...
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    Blog News Voice SEO

    How Will Web3 Impact SEO?

    • September 23, 2022
    • Author: Matthew CarsonMatthew Carson
    After decades of sharing user-driven content, the exploration of web 2.0 has peaked. Today, information about web3 (web 3.0, the semantic web) is becoming increasingly popular, especially in its potential concerning virtual realities,...
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    Blog Lead Generation SEO

    Lead Generation Tips

    • September 21, 2022
    • Author: Ruby GarnerRuby Garner
    Lead generation is the process of attaining interest in your products or services. Leads can have many purposes, but the primary goal is to turn somebody interested in your products or services into a customer. Online lead generation is hugely...
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    Blog Content SEO

    FAQ vs Blog Posts – Why a Great Website Will Have Both

    • August 30, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    FAQ and blog posts are convenient ways to talk to your customers and clients about your products or services without wasting their time (or yours!). It doesn’t have to be an either/or; great websites will have a detailed FAQ page and dedicated...
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    Blog SEO

    Domain Authority – The Ultimate Guide

    • July 27, 2022
    • Author: Megan LeachMegan Leach
    Domains no longer directly influence SEO performance, but domain trust and domain authority remain crucial for your broader SEO strategy. Check out our comprehensive guide below to better understand domains, the importance of measuring domain...
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    Blog On-page Optimisation SEO

    The Pure SEO Guide to URL Structure

    • July 27, 2022
    • Author: Megan LeachMegan Leach
    It may seem minor, but URL structure is vital to the SEO big picture. With this helpful guide, you’ll learn how to implement the best URL structure for SEO, one that’s descriptive yet functional and adheres to industry best practices. Learn more...
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    Blog SEO

    Noindex Directives: The Ultimate Guide

    • July 27, 2022
    • Author: Ruby GarnerRuby Garner
    Noindex directives instruct search engines not to index certain pages, preventing them from appearing in search engine results pages. Read our noindex directive guide below to understand why people use this feature and how it can benefit your...
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    Blog Guides SEO

    Crawlability & Indexing Tips to Optimise Your SEO

    • June 27, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    A solid SEO strategy relies on search engines crawling your website and indexing its pages in their databases to appear on results pages. If we may as well have written that sentence in code, let us explain. Below, we’ll explore what...
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    Blog Guides SEO

    Page Experience and Website Performance: The Ultimate Guide

    • May 26, 2022
    • Author: Matthew CarsonMatthew Carson
    As Google continues to add new tools and features for developers, user experience has become a key factor for SEO. We explain how website performance and experience can affect your rankings in search engine result pages (SERPs) and how it’s...
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    Guides On-page Optimisation SEO

    Image Optimisation – The Ultimate Guide

    • May 23, 2022
    • Author: Megan LeachMegan Leach
    Image optimisation is crucial when converting a successful SEO strategy into quality site traffic. Images are part of a website’s on-page SEO and influence the site’s ability to drive quality, organic traffic from Search Engine Results Pages...
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    Blog Google SEO

    Tips For Using Google Search Effectively

    • May 17, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    Google accounts for nearly 86% of the searches happening online. Thanks to the spread of smartphones, searching for something is literally in the palm of our hands. Google can tell us time, weather forecast, translate languages, give directions,...
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    Blog Guides SEO

    What Is An SSL Certificate – Securing Your Server

    • May 16, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    Have you ever noticed how some website URLs begin with http://, while others with https://? Where does this extra ‘s’ come from, and what does it mean? To give you a short answer, the extra ‘s’ means your connection with a...
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    Blog Content SEO

    What is ORM? Managing Your Online Reputation

    • May 11, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    Prior to the rise of the internet, Reputation Management and PR were topics of great concern only for large scale businesses and celebrity personas. Small businesses, on the other hand, gave little to no thought to their brand perception, which...
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    Blog Guides On-page Optimisation SEO

    On-Page Content for SEO – The Ultimate Guide

    • May 10, 2022
    • Author: The Pure SEO TeamThe Pure SEO Team
    Effective SEO content is written content on your webpage that has utilised SEO strategies to increase the ranking of your page in search engine results. It is content that is easy for visitors and search engines alike to read and understand how...
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