Blog
Stay up to date with the latest digital marketing news and opinion from our team.
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8 Best Image Selection Practices For Your Blog
There are many elements that go into developing a successful landing page, and choosing the rig... -
What is a Good Conversion Rate for e-Commerce?
In e-commerce, success is usually defined as converting passive website visitors into active paying customers. Thus, it is no surprise... -
The 3 Biggest Things in Digital in the Next 12 Months
Digital’s no longer the next big thing – it’s here! And because the average person now spends more time online... -
Top Tip Tuesday – How Remarketing Can Help Conversion Rates
Have you ever visited a website and after you’ve left you’ve felt like you’re getting harassed by images popping up... -
Cross-Device Remarketing with Google Analytics is Here
For all those of you using Remarketing with Google Analytics, we’ve got the news that you’ve been waiting for! As... -
The ABCs of Lead Generation
Lead generation plays a very critical role in the online sales and marketing process since it is the route through... -
4 Tips to Turn Your Blog into a Lead Generating Machine
Blogging gives you the ability to reach out to your followers and keep them updated with the latest in company... -
Should You Outsource Your SEO or Keep It In-House?
Most businesses today have at least a basic understanding of what SEO means and why it is important. As marketing... -
Google Rolls Out New AdWords Interface To More Advertisers
Back in March of 2016, Google announced that it was beginning a major AdWords redesign process to give the ageing... -
Top Tip Tuesday – Avoid Link Farms & Fake Websites
Link building is essential for SEO. Links act like votes of confidence – when someone links to your site from... -
How to Create Offers No One Can Refuse
As marketers we want to create offers our readers can’t get enough of. While social proof such as testimonials can... -
Meet AutoDraw – Your Personal Artificial Intelligence Artist
Now you can draw like a pro with AutoDraw! Google’s Artificial Intelligence team developed Autodraw to make drawing faster and... -
Top Tip Tuesday – Avoid Duplicate Content & Keyword Stuffing
Writing good quality content is an important component of your SEO strategy. It has many benefits, including ensuring visitors have... -
Is Google Hire & Your Boss Spying On You?
Last week the news world was a buzz with many newspaper articles reporting that Google would allow prospective employers to... -
Seven Mistakes You Might be Making with Your Web Copy
Put down that pencil! Fingers off that keyboard! Stop slaving over your web copy until you’ve read these seven mistakes...