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SEO News & Blog Articles

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    Guides On-page Optimisation SEO

    Image Optimisation – The Ultimate Guide
    • jan 4, 2022
    • Author: Admin
    Image optimisation is crucial when converting a successful SEO strategy into quality site traffic. Images are part of a website’s on-page SEO and influence the site’s ability to drive quality, organic traffic from Search Engine Results Pages...
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    Google SEO

    Tips For Using Google Search Effectively
    • jan 4, 2022
    • Author: Admin
    Google accounts for nearly 86% of the searches happening online. Thanks to the spread of smartphones, searching for something is literally in the palm of our hands. Google can tell us time, weather forecast, translate languages, give directions,...
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    Guides SEO

    What Is An SSL Certificate – Securing Your Server
    • jan 4, 2022
    • Author: Admin
    Have you ever noticed how some website URLs begin with http://, while others with https://? Where does this extra ‘s’ come from, and what does it mean? To give you a short answer, the extra ‘s’ means your connection with a...
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    Content SEO

    What is ORM? Managing Your Online Reputation
    • jan 4, 2022
    • Author: Admin
    Prior to the rise of the internet, Reputation Management and PR were topics of great concern only for large scale businesses and celebrity personas. Small businesses, on the other hand, gave little to no thought to their brand perception, which...
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    Guides On-page Optimisation SEO

    On-Page Content for SEO – The Ultimate Guide
    • jan 4, 2022
    • Author: Admin
    Effective SEO content is written content on your webpage that has utilised SEO strategies to increase the ranking of your page in search engine results. It is content that is easy for visitors and search engines alike to read and understand how...
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    Content Guides SEO

    Backlinks – The Ultimate Guide
    • jan 4, 2022
    • Author: Admin
    Backlinks have long been a vital part of Google’s key ranking signal. They’re one of the most powerful ways to drive traffic to your website and boost your off-page SEO performance. So, what is a backlink and how does it benefit your website...
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    Guides On-page Optimisation

    XML & HTML Sitemaps: The Ultimate Guide
    • jan 4, 2022
    • Author: Admin
    What are sitemaps and why are they important for SEO? The experts at Pure SEO have put together a guide to XML and HTML sitemaps, providing everything you need to know to get started. Read this ultimate guide below to learn everything about XML and...
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    Guides SEO

    The Pure SEO Guide to URL Redirects
    • jan 4, 2022
    • Author: Admin
    Are you struggling to shift customer traffic from one URL to another? URL redirects are the primary way website owners can modify, maintain, and migrate their site without disrupting the user experience. In this helpful guide, we’ll explore how...
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    Content Guides SEO

    The Pure SEO Guide to Site Siloing & Information Architecture
    • jan 4, 2022
    • Author: Admin
    How you organize your website content is an essential part of your SEO strategy. Site structure must communicate topic relevance to search engines. How pages are siloed into topic themes represents the information architecture of your site. This can...
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    Content Guides On-page Optimisation SEO

    The Pure SEO Guide to Heading Structure
    • jan 4, 2022
    • Author: Admin
    Heading structure is one of the determining signals for rankings in search engine results. It also helps to improve user experience. Implementing a heading structure for SEO is an easy and effective way to make your content easier to navigate and...
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    Guides On-page Optimisation SEO

    The Pure SEO Guide to URL Canonicalisation
    • jan 4, 2022
    • Author: Admin
    The Pure SEO Guide to URL Canonicalisation URL canonicalisation is an essential part of any effective SEO strategy, allowing web developers to gain more control over their most important online content. Understanding how to use canonical tags...
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    Guides Marketing On-page Optimisation SEO

    The Ultimate Guide to Keyword Placement for SEO
    • jan 4, 2022
    • Author: Admin
    Keyword placement is vital to the success of the SEO process. Using the correct keywords in appropriate areas is the most basic yet effective way to target your content to specific searches. Remember, though: it’s the content that makes a visitor...
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    Business Guides SEO

    The Pure SEO Guide to Server Security
    • jan 4, 2022
    • Author: Admin
    Server security is crucial to ensuring your website—and, by extension, your brand—can be trusted by users and search engines alike. An SSL Certificate benefits not only your security but also your SEO. Google now considers HTTPS one of the...
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    Guides On-page Optimisation SEO

    The Pure SEO Guide to Internal Linking
    • jan 4, 2022
    • Author: Admin
    Internal linking is a simple yet effective element of any successful SEO strategy. Google can navigate and contextualise your website more effectively if it has a wealth of links to help it move from each page to others. Internal linking empowers...
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    Content Google SEO

    The Pure SEO Guide to Core Web Vitals
    • jan 4, 2022
    • Author: Admin
    Google constantly updates its ranking algorithms to provide the best page experience for users and maintain its status as a top-tier search engine. In June 2021, Google introduced an interesting update to this equation: Core Web Vitals. The three...
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