Blog
Stay up to date with the latest digital marketing news and opinion from our team.
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Your Guide to Optimising A JavaScript-enabled Website
If you’ve ever opened up a website and immediately encountered a bright and shiny animation, or a pop-up prompting you... -
Google Removes Duplicate Organic Listings for Featured Snippet Results
On Wednesday, Google’s Danny Sullivan confirmed that web pages with featured snippets would no longer be repeated under the organic... -
Engagement Gets a Boost With Latest LinkedIn Updates
LinkedIn has introduced new features designed to cultivate greater engagement on the business-minded social media network. The new community features,... -
Top Five SEO Ranking Factors for 2020
Welcome to the Roaring Twenties 2.0, where we host LAN parties instead of Gatsby-style blowouts, and digital marketing has overtaken... -
Google’s BERT Update: What You Need to Know & How to Optimise Your Content
On the 21st of October 2019, Google’s search engine rolled out its latest update for English language queries: the Bidirectional... -
Australia Bushfire Crisis: Online Donations & How You Can Help
Right at this very moment, the fires across the ditch continue to spread, and have been burning since September 2019.... -
Kiwi Company Pure SEO, Receives Deloitte Fast 500 Award for 7th Consecutive Year
Pure SEO, a digital marketing agency based in Auckland, New Zealand has once again been listed on the Deloitte Asia... -
Google Search Marketing for Academic Articles
Optimising academic articles requires knowledge of how search engines work. Learn the seven key aspects to consider as you optimise an academic article! -
Big Data Analysis of the NZ Clothing Market
Pure SEO recently partnered with Whites Agency, a European SEO organisation, to create a comprehensive SEO analysis of New Zealand’s... -
The Great Chicken Sandwich Wars of 2019 & the Future of Social Media Marketing
The Amazon rain forest is on fire, anti-government protests in Hong Kong have lasted into their fifteen week, and the... -
Google Makes Changes to rel=”nofollow” for First Time in 15 Years
SEO is an industry characterised by constant change. However, with that being said, one of the few longstanding elements of... -
Google Assistant Now the Most Accurate Digital Assistant
While Apple’s Siri has long been the most famous name in voice search, Google has fast established itself as the... -
Fake Views Are No Fake News: Instagram Cracks Down on Spammy Stories Views
It sure seems like the Russians are making everything on the internet untrustworthy. The 2016 US presidential election added phrases... -
Instagram Tests Hiding Like Counts, Receives Backlash
Instagram recently started testing "private like counts" - a feature that hides the number of likes ... -
FaceApp: Is the Viral App a Threat to Your Online Privacy?
Have you participated in the FaceApp Challenge yet? The viral social media phenomenon, in which people post selfies filtered through...