How others perceive your brand online greatly influences your company’s reputation. We’ve seen it over and over again; a great company has hundreds or even thousands of customer reviews with positive experiences, but there are just one or two negative experiences that get all of the visibility in the search results, and it gives an unaware public a false negative impression about the brand.
Effective Online Reputation Management
ORM is a comprehensive online strategy that uses SEO, content, and social media skillsets to boost and encourage positive online links, articles, and reviews. These efforts help curb negative content or customer feedback that could damage a brand or an entity’s reputation.
In general, ORM is used to monitor and manage a company’s reputation across the web and ensure that your brand is properly represented, leaving customers with a great first impression.
Managing online reputation is vital to one’s business as it can impact your overall customer base. Most online consumers’ buying journey include performing an online search before making their final decision, and what appears online can make or break the deal.
Take Control with Online Reputation Management
Our team can help your company manage your brand’s online reputation depending on your goals, industry, and resources. We can do an extensive online reputation audit and brand monitoring before setting up an online reputation management strategy that will work best for your situation. Improve your business marketing and boost your growth strategy with solid online reputation management. Ask us about our ORM services today.