Blog
Stay up to date with the latest digital marketing news and opinion from our team.
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Why Google Rewrites Your Meta Description
Have you been finding that your meta descriptions are not what you expected? If so, they might have been rewritten... -
Google Discovery Campaigns: What’s New in 2020
Google’s Discovery Ads have been around since 2019, but they’ve more recently become available internationally. This has led marketing teams... -
Google Trials Local Ads on Google My Business Listings… Again
It’s long been the burden of small businesses to find a way through the fog of the internet to their... -
Who is John Smith and Why is He Abandoning Shopping Carts?
Is John Smith your most hesitant customer? If so, you’re not alone. Recently, many e-commerce sellers on Google Shopping or... -
Why You Should Care About Your Competitors
As businesses, we are often too busy and concerned with our own brand, believing that we provide superior quality, service... -
UX to Become Google Ranking Factor in 2021: The Google Page Experience Ranking Update
Google has, for a while now, been taking into account user-perceived performance metrics for determining SERP rankings, such as page... -
Google Rolls Out New GMB Tools to Help Sustain SMBs Amidst COVID-19
Many small and medium-sized businesses have faced challenges due to the effects of the pandemic to the economy. Amidst this... -
Google’s $800 Million Ad Credit Rolls Out: What You Need to Know
Google has made a commitment to help small and medium-sized business all around the world make it through the COVID-19... -
What Can Your SEO Agency Do That You Can’t?
Every business wants to rank on the front page of Google. After all, your position on search results pages is... -
ECommerce in 2020: Don’t Get Left Behind
If you had said to me back in the early 2000s that in 2020 you could purchase a pair of... -
Four Ways You Can Optimise Your eCommerce During Uncertain Times
Times are difficult. As a leading digital marketing agency, we’ve seen that vast numbers of businesses are facing enormous obstacles.... -
Picking the Best Stock Images & How to Optimise Them
When you clicked on this blog, what was the first thing that caught your eye? Was it the headline, the... -
The Ad Creation Cheat Sheet
Ads—love ‘em or hate ‘em, they are everywhere, and they are here to stay. Some are bad, some are good,... -
Post-COVID Advertising: Will Your Business Be Ready?
Over the past few months, most of the world has been brought to a standstill as government agencies and health... -
Google Answers: Do Links Lose Value Over Time?
In a recent Q&A stream from his home in Switzerland, Senior Google Webmaster Trends Analyst John Mueller offered some interesting...