Blog
Stay up to date with the latest digital marketing news and opinion from our team.
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What is a Low Quality Score & What Does it Mean for Your Ads?
Google Ads is an effective method of bringing targeted traffic to your website, a must for anyone wanting to actively... -
What is On-Page SEO and Off-Page SEO?
Google is constantly making changes to its ranking algorithms, meaning you’ll have to be fast on your feet to keep... -
Determining Your Business Goals for Your Google Ads Campaign
Business goals refer to accomplishments or targets your company wants to achieve in a short- or long-term period. Examples of... -
How to Use Pinterest for Marketing
An overwhelming amount of opportunity exists online for business owners looking to expand their social media marketing. However, knowing where... -
Tend Health Appoints Pure SEO
Full-service primary healthcare provider, Tend Health, appoints Pure SEO, New Zealand’s most awarded independent search agency, and joins the family... -
How to Write Great Whitepapers & eBooks for Your Website
Whitepapers and eBooks are incredibly helpful yet underrated tools for businesses. They deliver information-rich content in the form of an... -
How to Get Rich Snippets
If you have a fantastic-looking website, but Google search results aren’t giving it the love it deserves, the solution may... -
What is Black Hat SEO?
Search engine algorithms provide searchers with the best results for their queries. The higher up a website is on the... -
10 SEO Tips For Small Businesses
Size doesn’t always matter, but it can be crucial when considering marketing tactics. Many small businesses do not have a... -
How Will Web3 Impact SEO?
After decades of sharing user-driven content, the exploration of web 2.0 has peaked. Today, information about web3 (web 3.0, the... -
How To Make TikTok Part of Your Digital Marketing Campaign
Did you know TikTok has nearly 100 million active users per month in the USA? This user base provides a... -
How to Improve CRO (Conversion Rate Optimisation) for Your Homepage
Getting new customers to your homepage is hard enough; it involves pushing, pulling, and prodding your way through your competitors... -
How to Increase Your Email Marketing Open Rate
Even with the increasing popularity and convenience of social media, email marketing is still one of the best channels to... -
Is Your Website Social Media-Friendly?
In today’s time and age, social media has become a hub for digital interaction. For most people, it has outgrown... -
Lead Generation Tips
Lead generation is the process of attaining interest in your products or services. Leads can have many purposes, but the...
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