Switching to Google Analytics 4 – Our Guide to GA4
Significant changes are coming to Google Analytics. Google has announced they will sunset their longstanding Universal Analytics software and...
Guides
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Crawlability & Indexing Tips to Optimise Your SEO
A solid SEO strategy relies on search engines crawling your website and indexing its pages in their databases to... -
A Guide to Downloading Your Pure SEO Data Studio Report
Pure SEO provides a range of digital marketing services to take your SEO and digital game to the next... -
Page Experience and Website Performance: The Ultimate Guide
As Google continues to add new tools and features for developers, user experience has become a key factor for... -
Image Optimisation – The Ultimate Guide
Image optimisation is crucial when converting a successful SEO strategy into quality site traffic. Images are part of a... -
Open Graph Social Metadata – The Ultimate Guide
Social media plays a major role in most modern marketing strategies. Links shared on social media can be optimised,... -
What Is An SSL Certificate – Securing Your Server
Have you ever noticed how some website URLs begin with http://, while others with https://? Where does this extra... -
Duplicate Content – The Ultimate Guide
Although not technically a penalty, duplicate content can negatively impact your organic search engine rankings. It’s a surprisingly common... -
On-Page Content for SEO – The Ultimate Guide
Effective SEO content is written content on your webpage that has utilised SEO strategies to increase the ranking of... -
Backlinks – The Ultimate Guide
Backlinks have long been a vital part of Google’s key ranking signal. They’re one of the most powerful ways... -
XML & HTML Sitemaps: The Ultimate Guide
What are sitemaps and why are they important for SEO? The experts at Pure SEO have put together a... -
The Pure SEO Guide to URL Redirects
Are you struggling to shift customer traffic from one URL to another? URL redirects are the primary way website... -
The Pure SEO Guide to Site Siloing & Information Architecture
How you organize your website content is an essential part of your SEO strategy. Site structure must communicate topic... -
The Pure SEO Guide to Heading Structure
Heading structure is one of the determining signals for rankings in search engine results. It also helps to improve... -
The Pure SEO Guide to URL Canonicalisation
URL canonicalisation is an essential part of any effective SEO strategy, allowing web developers to gain more control over...
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